Paint By Numbers: From Productized Service to SaaS – Patrick McKenzie – MicroConf Starter 2017
Patrick McKenzie (Patio11) has run two SaaS companies, a consulting company, and a productized service, in all the wrong ways. He walks you through the right way to structure your productized service offering to quickly develop a customer base, achieve escape velocity from your day job or consulting, and pivot towards building a SaaS out of it.
Learn from the mistakes of other entrepreneurs so that you can spend your mistake budget on better, more innovative mistakes.
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MicroConf Starter 2017
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Patio11 is always interesting. +1 for more talks with him
Make sure you check out his Serial Speaker playlist if you haven’t had a chance! https://www.youtube.com/playlist?list=PLwcQbu9cKWclhn8JCryvm3GHpK8w7fb2q